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Behind the Scenes of the Queen

Hey Guys! So I'm back on the blog! Woo! After no less than three of the blogs that I follow started posting about keeping your blog updated, I figured it was a sign.

I did a shoot right at the end of the summer that was for a magazine submission, so unfortunately, we have to keep it off the web-sphere. It was centered around the latest take on Snow White, Snow White and the Huntsman. The costume design was so incredible and we knew immediately we wanted to  do a shoot based off of it.

But, as a teaser, here's some behind the scenes:

 

 

 

Under the Cover of Darkness...or Light

Hey guys! It's been a wild ride since I started at SCAD last fall. That's the reason I've been absent from the blog(s) lately, so I'm sorry about that. Either way, I've been swamped with shoots and have decided to showcase one of the more recent shoots with you. The project was conceived as a my Color Technique final for the quarter and was more about playing with spectrum's of light we don't normally play with as photographers. It was a complete experiment and I ended up having to shoot this three different times.  Yikes!

The first time I shot this I ordered an industrial 400 watt blacklight to work with. Considering the average Spencer's bulb is 25-40 watts, that's a lot of power. We got everything set up and my assistant Jessica was setting up the light. It never turned on.

Ever. We waited two and a half hours for the thing to turn on. By that time, the models were there and were getting fitted for the clothes so we were down to one option: run out and get Spencer's lights.  That's what we did! We ended up purchasing four lights to make this all work.

 

Just goes to show you can't pre-plan everything.

 

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Photoshoot: Trashed

I got this idea over the summer and worked on it with the lovely Sera Rose and Kayla Fenwick, both people I've never worked with before.  My friend Jennifer Weightman was my assistant. Kayla was such a fantastic MUA and I really hope to work with her again. Sera was fantastic as well, a great poser and totally wiling to lie in gull poop, go swimming, wear dresses that were falling apart. Jen was hilarious and really helpful. It makes it so much easier when you have an assistant who is also a photographer and knows what you are talking about.

The series focused around recycled fashion and how we (as consumers) can create beautiful products out of materials we use everyday. The black dress is made completely from contractor bags swiped from (empty) construction sites. Took me approximately.....three days, including patterning for the top, a muslin, and finished ruffles/pleating and five contractor bags. The white dress is made from (clean) kitchen trash bags and Target bags. That took me two days. Fairly easy, just started cutting away what I didn't want and figuring out a shape.

[c] AydensGrace Photography 2011

This was one of the first shots of the day. At this point, only the pleating at the top of the dress was starting to come undone, so it wasn't too bad. I hadn't really thought about how the pleats would come apart when I made the dress so it was interesting to see where my craftsmanship was the poorest. The skirt is huge, approximately....four feet of train? I got really inspired by a shot of Kiera Knightly by Vogue in Africa, where they had her in a ruffled linen skirt. So beautiful!

[c] AydensGrace Photography 2011

Towards the end I decided to risk everything and put my precious baby as close to the water as possible without getting wet. O.O So much worry. I used the Live View mode in my camera (thank god) to make sure that the composition was how I wanted it. Thank you Nikon for inventing and then including that on pro-DSLR's.

This was the second outfit and the shot was done within the first dozen frames or so. Really love Sera in this, she's so fantastic! It kinda reminds me of a jewelry ad I saw in a magazine once. Meh. I don't really remember. So much post production in this though. Somehow, between color editing in Lightroom and then moving over to Photoshop for retouching the color profile got screwed up and so I ended up with a very green, very sickly looking image when I finished and tried to put it into JPG format. Four processes later I figured out the problem (sRGB color configuration vs. ProPhoto/Adobe 1998) and now I have this! (Irefusetotouchthisagain)

One of the last images from the day. We lost the sun for an hour or so and this was one of the moments where it was peeking out for .45 seconds. I had Jen on sun spot. She would yell when she saw it, we'd swim over to the point and try to snap some frames in before it dissipated again. Working against light + wrap time + sun = NOT EASY. But it was fun and the image was beautiful. Again, another image that got color corrupted between LR and PS so it took me five edits before I figure out the problem(s) (Two, one with the color profile and one with the working space). Still not exactly sure what went wrong seeing as how I used the same processes for the top two images as these two, but eh, as long as I can fix it I'm happy.

Repost: Why All Photographers Should Copyright

As a copyright lawyer for the past 20 years, I’ve spoken to a lot of photographers whose work has been infringed. And because I’m a copyright lawyer, I’m always encouraging photographers to register their photographs with the U.S. Copyright Office. Yet so often when speaking to photographers, I hear a litany of excuses for why they can’t register the photographs with the copyright office:

  • “It’s too expensive.”
  • “It’s too difficult.”
  • “Copyright protection exists upon creation, so I can wait until after the infringement to register the photo.”

All of these excuses are not only wrong, but they are also potentially costing the photographer tens of thousands of dollars. This article will explain why registering your photos with the Copyright Office has never been easier–and how a registration could mean the difference between getting rich or getting ripped-off.

Excuse #1–”It’s too expensive”

Many photographers are under the mistaken impression that every photograph has to be registered separately. At $35 a pop, that would add up really quickly. But that is just not true.  Using Form GR/PPH/CON, a photographer can register up to 750 published photographs for the $35 fee. The requirements are that:

  • all the photographs are by the same photographer (if an employer for hire is named as author, only one photographer’s work can be included),
  • all the photographs are published in the same calendar year, and
  • all the photographs have the same copyright claimant.

If you would like to register more than 750 photographs, you can still do so with a single filing fee using Form VA if you identify the date of publication for each photograph on the images deposited with the application.

Excuse #2–”It’s too difficult”

Anyone who says that registration is too difficult simply hasn’t done it. It is sometimes time consuming, but if you know your name, address, citizenship, and the year of creation of the photos, you have the intelligence to register your photos with the copyright office. The Copyright Office has a number of circulars that explain how to fill out the form, including a few specifically addressed to photographers. And the Copyright Office is currently allowing, on a trial basis, electronic registration of groups of published photographs. To be eligible for this trial, call the Visual Arts Division at (202) 707-8202.

One thing you should be aware of: The Copyright Office makes a distinction between “published” and “unpublished works.” A work is considered “published” not only if it was distributed to the public, but also if the photographer distributed copies to a group of people for purposes of further distribution or public display. This is important for paparazzi photographers who might immediately send out a group of photos to various magazines or websites for purchase. Even if all of them are not used, they can all be considered “published.”

Excuse #3–”I can wait until after the infringement to register the photo.”

It is true that the photographer owns the copyright immediately upon creation. But as a practical matter, registration is imperative if you want to be able to sue someone for infringing your work. That is because the Copyright Act gives the photographer different forms of relief, depending on whether the photo was registered at the time of the infringement (or within 90 days of the photo’s publication).

If a registered work is infringed, the photographer can claim statutory damages of up to $30,000 and of up to $150,000 if willful infringement is proved. The photographer can also recover his attorney’s fees, which easily add up to tens of thousands of dollars.

But if the photographer did not register the photo before the infringement (or within 90 days of publication), then he can recover only his actual damages, plus any profits of the defendant attributable to the infringement.

Let’s take a hypothetical case and see how that plays out.

Mary, an aspiring nature photographer, posts photographs of her trip to the Grand Canyon on her blog. One of her photos is taken by an unscrupulous ad agency and used in the background for a series of travel brochures.

Scenario #1–Mary Did Not Register the Photograph

If Mary wants to sue, all she could get would be her actual damages. Because Mary is not yet an established photographer, her best sale to date was for $1,000. So, if she sued, the most she could get would be $1,000 (or possibly some small multiple of that). But because her attorney wants $10,000 to file the case, it doesn’t make economic sense for her to file the lawsuit. It will cost her more than she would ever recover.

Although, in theory, Mary could also obtain the infringer’s profits related to use of the photograph, the reality is that proving those profits would be very expensive. The process would almost certainly cost more in expert’s fees and attorney’s fees than she would ever recover. As a result, Mary does not file a lawsuit and ends up recovering nothing.

Scenario #2–Mary Did Register the Photograph

In this case, Mary can seek statutory damages for willful infringement. And she can obtain attorney’s fees in the lawsuit. She hires a lawyer (who is now willing to work on a contingency-fee basis). The lawyer writes a letter to the advertising agency. A little back and forth, and the matter is settled for $20,000 a few weeks later. Not a fortune, but a nice payday for the use of one photograph.

Now, obviously, this scenario is just an example, and the results will change depending on a number of factors. But as a general rule, the $35 spent on registering your photos with the Copyright Office will be the best money you ever spent.

 

 

---- Original Post by Larry Zerner

Questions for Back to School: DeviantArt

So, DeviantArt asked today about going back to school and I figured you guys would be interested in my responses! They have an interview included as well here. Questions for deviants going back to art school:

  1. How well do you feel that the arts institution in which you are currently enrolled is serving your intended purpose?

This will be my first year at SCAD in Savannah, and I previously attended CSM in Maryland in the past year. While CSM was interesting, it was liberal arts program and not very dedicated to its’ art students. They tried, and had great faculty, but overall it was a disappointment. SCAD SAV however, seems to be right up my alley. They were willing to take me aside the three times I went down and review my portfolio and talk to me. The students were friendly and exciting to be around.

  1. What is your advice to other deviants considering enrollment in an arts school? 

LOOK! Don’t be too swept away by all the hype of people saying their school is better. The school that is best is the one that gets you. I went to SCAD three times before making my decision after looking at Pratt School in NY, Arcadia in Pennsylvania, the Antonelli Institue, Hallmark School of Photography, Art Academy of San Francisco, the Art Institutes and Columbia College Chicago (gosh it doesn’t seem like that many). I got told by a lot of other people that one school was better for this reason, or that reason, but it didn’t matter.

 

 

  1. How much emphasis is placed on the arts as an essential part of any student's general education in your school?

I graduated from high school two years ago, and I have to say, the Arts were getting the short end of the stick. We had a core student group of maybe nine or ten, and the classes were filled with people who had simply been put into the class, even the Advanced Placement classes. They didn’t do work and often broke things they were supposed to be touching in the first place. We were always short on funding, had a lack of supplies and an overall lack of leadership from the department chair. However, the faculty was wonderful and I really bonded with them.

  1. In your art classes, do you feel you are acquiring the skills and information that could lead to a real career in the arts?

It really depended on the teacher. Two of the four teachers I felt like I was getting real world application, and the rest, not so much.

Spontaneous Photoshoot

I had a spontaneous photoshoot with fellow shutterbug Jennifer. She and I went to high school together and were in the same AP Studio class. She has the most amazing photography and we've been wanting to shoot together for....ever.  

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She also has fantastic style!

Inspiration and Making It Your Own

So, I recently did a test shoot based off of several of my favorite photographers. It got me thinking about my readers and how photographers (whether amateur or otherwise) might be interested in how to take inspiration from great photographers and then turn it into something that is uniquely theirs and no-one elses. Without further ado, the post. The fabric test shoot really came to being when I was introduced to Solve Sundsbo's work called 'The Ghosts of Fashion'. A  lot of the work I collect on my hard drive is great work but every now and then I get a piece I absolutely love and this was one of those sets.The way the fabric moves across the model, the exquisite draping...it all makes for a great photograph. I knew instantly that I wanted to create a work that embodied that movement and now I just needed to make it my own.

One of the ways I do this is by pulling from other photographers. Zhang Jingna's work was pulled from my hard drive into an 'Inspiration Folder' that I have for every shoot--it'll have everything from my mood boards, to my sketches of final results, and photographs from other photographers but sometimes it's as little as a single photograph and a color.

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(Above: Solve Sundsbo's Ghosts of Fashion)

 

It's like tracing, for me. I trace the original image, then, I trace the traced copy, and then again and again until what I have looks beautiful in it's own right, may be similar to the original, but stands on it's own. That's the way this process works, you build and build and build--when your a pro, or working on a large shoot it'll be building on the make-up artist, the content editor, the designer, the client, the art director, ect.'s ideas--and then you end up with an original piece. Of course, it's always nice to credit the original piece--but that may not always be possible.

Clarification time, this post, in no means, is supporting the copying of someone else's work. It's wrong and it doesn't mean that your 'inspired' by them whatsoever. Turning someone's color photograph into a black and white, or vice versa, doing some small post-production editing or even large scale production, doesn't count. If it's copyrighted, if it's taken by someone else, then it's not yours to mess with.

(Redemption by Zhang Jingna)

(Prelude by Zhang Jingna)

So by this point, you should be able to see where I am referring to when I reference the above images. After I have the images in my mind, it all comes down to getting the model, the make-up artist, my assistant and myself to work together to create the final product. I was really interested in doing something with a royal blue and I also wanted a soft fabric with a lot of movement. After looking through dozens of yards of fabrics at Jo Ann's I selected a navy chiffon. It moved really well when I unrolled it. For this shoot, I also knew that I was going to need a large amount of fabric and I ended up with 9 3/4 yards of fabric. When we started with the shoot, Jacob (my assistant) and I were playing with it and discovered that we need to cut the fabric into two parts for greater movement. It kept getting stuck around our legs otherwise!

The results from the shoot are below:

Zhang Jingna Featured in Elle!

My favorite fashion photographer was featured in Elle Mag Singapore as no. 5 in the top 10 upcoming people !! Whoot!

Check out her tear sheet here:

http://zemotion.blogspot.com/2010/09/elle-10-next-big-thing-oct-2010.html?

5 Things to Make You a Better, Smarter Retail Shopper

I feel like everyone in the world needs to work a retail job sometime in their lives. Working retail (especially clothing) makes you a better shopper and a better customer. In honor of my three years in retail, I've compiled a list of things that everyone who loves to shop should know.

1. Put Things On The Hangers!

This is something even I don't always do but in the end, the shop-girls will love you all the more for. When you go into the fitting room, taking a look at how the clothes are positioned on the rack or hanger. When you leave the item hanging back up, try and match the way they do it. If you don't have time, that's O.K. but it saves everybody time and energy that they could be using elsewhere.

2. Leave It To The Girls

As a little kid, I always went around and tried to put things back on the racks after my mum tried them on. While it's nice intentions, the shop-girls (or guys) are required to go around the store and correct what you or your son/daugher/ect. put back. It's nice intentions but whether you realize it or not you are creating more of a hassel. Instead, when you leave the fitting room find a sales worker and give the garment to them or leave the garment on the rack in the fitting rooms.

3. Control the Wild Thing

Kids are the most destructive to a store. Do you absolutely LOVE your Marc Jacobs or Macy's store so much that when you go shopping you take the kids with you? That's fine but listen up, when you walk into a store that store does not become a babysitter. We (as sales workers) are not there to make sure that your kid doesn't hurt himself on the clothing racks or climb up the ladder of books that we created. If you as a parent cannot keep an eye on your kid and cannot control them DO NOT bring them into the store. Besides, wouldn't you like some kid-free shopping in your future?

4. You Get What You Give

Let's make one thing clear: we may be there to serve you but if you aren't going to be nice we are going to get testy as well. If you aren't a people-person, shop online. You may be having a bad day and that's fine, we cheerful people will try and make you feel loved and wonderful but don't take your bad mood out on us. If we don't have you sales workers are the underlings of retail.

5. READ and Then READ Again.

You walk into your favorite store ever and right in front of you is a huge sign: 50% off Women's. You get so excited you breeze past it and dive into the clothing. Then you pile your items onto the cashwrap and the sales worker rings it all up. Three hundred and fifty five dollars. You stare in shock. What happened to 50% off? Angry and frustrated you ask the worker what happened to the fifty percent. She/He then sheepishly inform you that under the huge sign is the following tagline: 'Select Items Only'. Now you're furious. You vow to never shop there again, dropping a few expletives at the manager as you storm out.

Sound familiar? This is the biggest issue that I have as a retail worker. Customers just don't read the signs that management has us put out. Stores (especially department stores like Macy's and import stores like Pier 1) will advertise huge discounts only to have the customer realize (or rather, not realize) that these things are 'Select Items Only' or 'With Purchase of...'. First, it's O.K. to be mad. The stores do it on purpose. Second, be mad at the right people. The sales workers and even the management have no control over the signs and whether or not you read them. It's not their fault. It is both you (as the customer that can't read a whole sign) and the design team who made the signs in the first place.

String Theory photoshoot

So I did a photoshoot about a month back for my studio class. We had to come up with a concentration where we had a central theme and then told a story through that theme. I decided to work on string theory which is the theory that the world is made up of, and connected by, tiny vibrating strings. The first six in the series were to showcase the connections in people's everyday lives. The second part in the series was to show the abstract side of string theory.

View the entire series on my website AydensGrace Photography

One Connected World

I follow four of the worlds greatest up and coming photographers (at least for me) and recently I've had the pleasure of discovering that each one has been interconnected to the other (even though they span many countries). Such an exciting feeling to discover those little connections!

Below is my proof:

Lara Jade as photographed by Joey L.when she stayed at his home in Brooklyn, N.Y

Lara Jade as photographed by Zhang Jingna when they met in London last October.

" I am especially excited to meet  Joey L."

- Melissa Rodwell commenting on her trip to Dubai this Feb./March

It is so fun to know that each of these amazing photographers know each other and it inspires me. I know I will be among them one day.

Bored?

[brightcove vid=56929824001&exp=1155328764&w=300&h=225] Found this awesome video whilst browsing my favorite magazine's website.

Not only is this fantastic for people who don't like to go out into the cold but also for people who get bored. Like me!

Terrrain

Felt the need to blog about this! From the store chains of Urban Outfitters, Free People, and Anthropologie comes Terrain. Terrain is the store for all of us who want to bring a little outdoors indoors.

The stuff is pricey but coming from her sister stores the quality is par-non, the products are interesting and inviting, and most of all look amazing!

Na'vi Transformation

Na'vi Finished My new Na'vi Transformation. I learned a lot doing this transformation--it was so awesome!

Did You Know:

Na'vi have only four fingers and toes, whereas the Avatars have five?

Only the Avatar's have eyebrows.

Na'vi have no stripes near their noses.

Their 'glow-in-the-dark-freckles' still glow in daylight, but are dimmed?

Heehee!

Another transformation to come....probably.

Tail deep into AVATAR

So, I've seen AVATAR erm....three going on four times now and I must say, I LOVE IT! The world of Pandora is going to be the next LotR for me. I've already started linking into (haha, just realized my own pun) several Na'vi language sites, joined Twitter simply to follow AVATAR's tweets, and I'm now following the AVATAR blog. Yippee!

In my searching and web browsing of AVATAR I'd thought I'd pass along somethings.

First, FOX posted the original AVATAR script (With the deleted scenes that rumors say will be on the mid-2010 DVD release) here.

Second, check out the most awesome Avatar creation here on Vimeo.

Third, I'm starting my own Avatar transformation. I'll post it here when I'm done with it.

Everyone needs to check out AVATAR now!

Life Sucks...

....In more ways then one. What gives people the right to think that its okay to take and manipulate your images in any way they want, without permission ?

Especially if they are people with whom you've worked.

What gives people the idea that if they don't like the way an image is, then they can consult me on it?

Basically: If you hire me, and don't like my style. Tell me, get over it, don't manipulate my images and then act like you didn't do anything.